May 2017

How your experience and credentials can kill a sale

Payoff: the right way to win over a new customer (or contact, or friend) Investment: 3 minutes Sign up to weekly posts here Why is it that in an attempt to ‘sell’ most people still seem to think that you should start conversations with your experience and credentials? You shouldn’t. It’s almost certainly going to come …

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Why learning how to sell is not the challenge you think it is

Payoff: the shortcut to learning how to sell Investment: 1 minute Sign up to weekly posts here Let’s nail this right now. When learning how to sell, you only ever have to be ‘good enough’. Good enough to win. Good enough to get the ball over the line. Good enough to beat the competition. That’s all. Phew! …

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How to fight your way out of your comfort zone (and win)

Pay-off: a chance to re-direct your energy and abilities Investment: 3 minutes Sign up to weekly posts here This one’s about the fight you’re having. The important fight, with major lifelong consequences. Whoever you are, and whatever stage of your career and your level of success, in some area of your work or life… You’re having one …

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The one thing others need from you to improve performance

Pay-off: do this and you and your teams can improve their performance in just about anything Investment: 6 minutes Sign up to weekly posts here I’ve written this post for anyone leading a team or a business who wants to see improved performance in their people. But it equally applies to ourselves as individuals. Serious about …

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