business development

How to avoid being ‘pushy’ when selling

Simple. Be ‘pully’. Do all you can to get alongside your customer. Get up on the platform with them. Scope out the scene with them. Define and agree on the problem. Consider your options, side by side. Then, alongside them, “pull” the right solutions in. Simples.

7 sales advice caveats that mediocre sales people miss

(plus an important bonus 8th one) Pay-off: avoid being an average/mediocre sales person Investment: >1 min Persistence “Never give in! Never never never…”….except…when flogging a dead horse. Better to know when to adapt, when to quit and move on, and when it really is right to persist. Likeability “People buy from people they like”…except…when they …

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The easiest way to increase your sales long term

Pay-off: immediately and easily actionable way to maximise future sales Investment: < 2 mins Reaching out to new people, creating new conversations and building mutual trusted relationships effectively and consistently is hard. Uncomfortable. Scary even. I know this because the nice, professional, polished, intelligent people I work with each day tell me this. Well, they …

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13 reasons why your young professionals should build BD capabilities right now

Please share this with anyone responsible for BD performance in your organisation, or anyone responsible for graduate development Pay-off: you’ll start at the right place at the right time and your business will have an important competitive edge Investment: 2 mins When’s the right time for your younger professionals in your organisation to start learning …

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