Challenge Customers commonly complain that people serving them don’t seek hard enough to understand their situation. Questions are so powerful when the right questions are asked in the right ways at the right times. Questions don’t just help you to gather information. They can help customers to think about their buying and service options in …
How to ask questions that improve service and build value Read More »
Challenge How can you easily and succinctly communicate value to customers in a way that they understand, remember, and feel as valuable? Like this… Solution 2 videos: total running time 6 m 55 s Video 1: 4 m 40 s Video 2: 2 m 15 s Resources Deansgate square case study Challenge and impact Why …
Challenge Customers want to pay for value that they don’t think they’ll get elsewhere. So, how will you help them think that through and achieve it? Solution 3 videos: total running time 7m 30 s Video 1: 2 m 27 s Video 2: 1 m 6 s Video 3: 3 m 59 s What have …
