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2 things that maximise value

There are two types of value: I rhymed them intentionally to help recall, because they’re worth recalling. If you just provide the value people request, you’re leaving an awful lot of value on the table. Because all of us can only see so far. You provide more value and become more valuable when you also …

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How to write a follow up email after getting no response from your client

Pay-off: how to master the sales follow up and turn ‘no response’ into business Investment: 10 minutes Sign up to weekly posts here So, you’re feeling ignored, and you want to know how to write a follow up email after getting no response from your client? And presumably, it’s not just any follow up email you want. No, …

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How to handle sales radio silence

Pay-off: handle sales radio silence, make progress, and stay sane with customers who have gone quiet Investment: 5 minutes Sign up to weekly posts here You put a lot of time and effort into being polite, professional, and helpful. You work hard to create a win:win outcome. You do your best and tick the right boxes. …

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How to find the decision maker

  Pay-off: Some ideas and a step by step guide to help you get to the decision maker and get a ‘yes’ Investment: 5 minutes Sign up to weekly posts here How to help a prospective client organisation make an informed business decision You know what it’s like. You’ve put a lot of time and effort into engaging …

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Where is your career taking you?

Pay-off: A chance to steer your career somewhere better Investment: 3 minutes Sign up to weekly posts here This question matters a lot. It pays to consider the impact of your answers. (I recommend you pause to bring some answers to mind before proceeding. Where is your career actually taking you?) Now, there’s only one specific …

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